Adobe launched an new media player today which offers free content that is ad-suppoted. Adobe said that it will have payment systems in the near future for rentals and purchases. The Adobe Media Player supports FLV, h.264, and HD content (1080p, 720p) It is said that this content is to be DRM free when downloads are available. I have tried it out my self and its pretty slick so far look for a review soon.
Adobe Media Player
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