Thursday, March 6, 2008

iPhone/ iPod Touch SDK


Apple Has posted ALL the juicy details about the SDK that will be officially released in september, free update for iPhone users but iPod touch users will be charged if they want the update.

Details Below:

Apple Announces iPhone 2.0 Software Beta Includes SDK & Built-in Microsoft Exchange ActiveSync

CUPERTINO, Calif., March 6 /PRNewswire-FirstCall/ -- Apple(R) today previewed its iPhone(TM) 2.0 software, scheduled for release this June, and announced the immediate availability of a beta release of the software to selected developers and enterprise customers. The iPhone 2.0 beta release includes both the iPhone Software Development Kit (SDK) as well as new enterprise features such as support for Microsoft Exchange ActiveSync to provide secure, over-the-air push email, contacts and calendars as well as remote wipe, and the addition of Cisco IPsec VPN for encrypted access to private corporate networks.

"We're excited about creating a vibrant third party developer community with potentially thousands of native applications for iPhone and iPod touch," said Steve Jobs, Apple's CEO. "iPhone's enterprise features combined with its revolutionary Multi-Touch user interface and advanced software architecture provide the best user experience and the most advanced software platform ever for a mobile device."

The iPhone SDK provides developers with a rich set of Application Programming Interfaces (APIs) and tools to create innovative applications for iPhone and iPod(R) touch. Starting today, anyone can download the beta iPhone SDK for free and run the iPhone Simulator on their Mac(R). Apple today also introduced its new iPhone Developer Program, giving developers everything they need to create native applications, and the new App Store, a breakthrough way for developers to wirelessly deliver their applications to iPhone and iPod touch users.

With the iPhone SDK, third party developers will be able to build native applications for the iPhone with a rich set of APIs, including programming interfaces for Core OS, Core Services, Media and Cocoa Touch technologies. The iPhone SDK will allow developers to create amazing applications that leverage the iPhone's groundbreaking Multi-Touch(TM) user interface, animation technology, large storage, built-in three-axis accelerometer and geographical location technology to deliver truly innovative mobile applications.

Apple has licensed Exchange ActiveSync from Microsoft and is building it right into the iPhone, so that iPhone will connect out-of-the-box to Microsoft Exchange Servers 2003 and 2007 for secure over-the-air push email, contacts, calendars and global address lists. Built-in Exchange ActiveSync support also enables security features such as remote wipe, password policies and auto-discovery. The iPhone 2.0 software supports Cisco IPsec VPN to ensure the highest level of IP-based encryption available for transmission of sensitive corporate data, as well as the ability to authenticate using digital certificates or password-based, multi-factor authentication. The addition of WPA2 Enterprise with 802.1x authentication enables enterprise customers to deploy iPhone and iPod touch with the latest standards for protection of Wi-Fi networks.

The iPhone 2.0 software provides a configuration utility that allows IT administrators to easily and quickly set up many iPhones, including password policies, VPN setting, installing certificates, email server settings and more. Once the configuration is defined it can be easily and securely delivered via web link or email to the user. To install, all the user has to do is authenticate with a user ID or password, download the configuration and tap install. Once installed, the user will have access to all their corporate IT services.

The iPhone 2.0 software release will contain the App Store, a new application that lets users browse, search, purchase and wirelessly download third party applications directly onto their iPhone or iPod touch. The App Store enables developers to reach every iPhone and iPod touch user. Developers set the price for their applications -- including free -- and retain 70 percent of all sales revenues. Users can download free applications at no charge to either the user or developer, or purchase priced applications with just one click. Enterprise customers will be able to create a secure, private page on the App Store accessible only by their employees. Apple will cover all credit card, web hosting, infrastructure and DRM costs associated with offering applications on the App Store. Third party iPhone and iPod touch applications must be approved by Apple and will be available exclusively through the App Store.

The iPhone SDK provides a reliable, fast and secure way to create innovative applications for the iPhone and iPod touch. In addition to the rich set of iPhone OS APIs, the iPhone SDK also provides advanced tools for creating native iPhone and iPod touch applications including: Xcode(R) for source code editing, project management and graphical debugging; Interface Builder with drag and drop interface creation and live preview; Instruments to monitor and optimize iPhone application performance in real time; and the iPhone Simulator to run and debug applications.

During the beta iPhone SDK program, a limited number of developers will be accepted into Apple's new iPhone Developer Program and offered the ability to get code onto iPhones for testing. The Standard Program costs $99 (US) per year and gives members an iPhone SDK and development tools; access to pre-release iPhone software; technical support; the ability to get code onto iPhones for testing; and distribution of applications via the new App Store. The Enterprise Program costs $299 (US) per year.

In addition to these new iPhone network and security features, the beta iPhone 2.0 software provides several new Mail features such as the ability to view PowerPoint attachments, in addition to Word and Excel, as well as the ability to mass delete and move email messages.

Pricing & Availability

Apple plans to release the final iPhone 2.0 software, including the iPhone SDK and new enterprise features, as a free software update for all iPhone customers by the end of June. Third party applications created for the iPhone will also run on the iPod touch, and iPod touch users will be required to purchase a software update to run these applications. The free beta iPhone SDK is available immediately worldwide and can be downloaded at developer.apple.com/iphone/program. The iPhone Developer Program will initially be available in the US and will expand to other countries in the coming months. Apple is accepting applications beginning today from enterprise customers who would like to join the private iPhone Enterprise Beta Program (http://www.apple.com/iphone/enterprise).

iPhone/ iPod Touch Enterprise Features


Today Apple announced the iPhone/iPod touch Enterprise features, here is a quick look at them


Enterprise features in iPhone 2.0 software beta.

Upcoming iPhone support for Microsoft Exchange ActiveSync and industry-standard corporate security standards will allow I

T professionals to seamlessly integrate iPhone into their enterprise environments. 

New features include:

  • Push email
  • Push contacts
  • Push calendar
  • Global Address List
  • Certificates and Identities
  • WPA2/802.1x
  • Enforced security policies
  • More VPN protocols
  • Device configuration
  • Remote wipe


Enterprise-grade networking.

iPhone 2.0 software supports Cisco IPsec VPN to ensure the highest level of IP-based encryption for transmission of sensitive company information. Employees will be able to authenticate via password, two-factor token, or digital cert

ificate. iPhone will also support WPA2 Enterprise with 802.1x authentication — the standard for Wi-Fi network protection. These features help provide safe access to sensitive company information on iPhone.

Microsoft Exchange ActiveSync support.

If your office uses Microsoft Exchange Server 2003 or 2007, iPhone 2.0 software will allow you to wirelessly push company email, calendar events, and contacts over Wi-Fi or EDGE networks to iPhones. With secure push email and over-the-air contacts and calendar features, users will stay up to date wherever they go. And thanks to the iPhone Multi-Touch display, users will find it easier to perform common tasks such as accepting meeting invitations and finding contacts in the company directory or Global Address List (GAL).

IT administrators can securely manage any iPhone that contains confidential company information with remote wipe and enforced security and password policies. These device configuration and remote management capabilities allow IT departments to quickly and seamlessly deploy iPhone throughout their companies.



Wednesday, March 5, 2008

Set your alarm, iPhone/iPod touch SDK details to emerge tomorrow


It is unknown weather or not the SDK (Software Development Kit) will be released tomorrow but we will definitely find out what the future plans are for it. Hopefully we will find out what those "Exciting new enterprise features" that Apple Teased us with.


Tuesday, March 4, 2008

The iGym a reality?



Nike announced upcoming plans for the Nike+iPod partnership with Apple. they said that they are partnering with fitness equipment manufacturers. This partnership would allow Nike+iPod users to connect their iPod's to treadmills, ellipticals, stationary bikes and stair climbers. When released this will be international.


"The Nike + iPod experience revolutionized running. Now we’re revolutionizing the gym cardio experience,” said Trevor Edwards, Nike’s Vice President of Global Brand and Category Management. “We’re enabling people who go to the gym an opportunity to set goals, track progress, and compete in challenges with their friends and with other members of nikeplus.com. It’s a groundbreaking tool for people who want to maximize their workouts.”

Monday, March 3, 2008

Macbook Air selling out



The MacBook Air seams to be running in short supply at Apple stores and Resellers. The reason for short supply is unknown, it could be because the Air is selling like hot cakes or due to short supply of components. ArsTechnica noted that when Apple does get shipments of the Air it sells out within that day. 


ArsTechnica said:


"After a full month of being on the market, the MacBook Air is still a difficult commodity to obtain in some markets (not all), and Apple is still quoting a 5-7 business day minimum shipping time even for the most standard models ordered from its web site."

"Meanwhile, Amazon won't be shipping orders until March 16 now, and many customers who run to a Best Buy thinking they'll find one hiding out there will be surprised: there aren't many to go around. One Best Buy source (not a retail floor worker) told me that Apple has kept them pretty thin on stock."

Sunday, March 2, 2008

New iPod Nano Color?


There is an image traveling around the web of a circuit city flier that shows a purple iPod nano, It seams legit but will Apple actually release another Nano color when they just released a pink one in february?

iPhone/iPod Touch SDK Details


Even though iLounge said that Apple would be very tight on iPhone and iPod Touch third party applications, Electronista clams that Apple will only have restrictions on applications that are purchased through iTunes.


"the new contact claims that free applications are not subject to the same rules that will guide paid software downloads. In this model, free software is unlikely to be subject to much if any scrutiny by Apple"


Its still a little early to have conclusions about Apple's SDK, since very little is known about their plans, Hopefully we will have more details after the media event on Thursday March 6th.